Privacy Policy
Effective Date: 04/02/2025
CLODEE ("we", "our", "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or make purchases, in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other relevant UK data protection laws.
By using our website, creating an account, or making a purchase, you agree to the collection and use of information in accordance with this Privacy Policy.
1. Information We Collect
We collect personal information when you visit our website, create an account, place an order, or contact us. The types of personal data we may collect include:
Personal Identification Information:
Name
Email address
Phone number
Billing and shipping address
Payment details (e.g., credit card information)
Usage Data:
IP address
Browser type
Pages visited on our website
Device type
Links clicked
Time spent on our website
Order and Transaction Information:
Products purchased
Order history
Transaction amount
Marketing and Communication Information:
Preferences regarding receiving marketing communications
Interactions with promotional emails or newsletters
Cookies and Tracking Technologies:
As outlined in our Cookie Policy, we use cookies to collect information on how you use our website, your preferences, and to personalise your experience.
2. How We Use Your Information
We use your information for various purposes, including:
To process and fulfill orders: To complete your purchase, manage your transactions, and provide you with the necessary information regarding your order.
To improve our website and services: To analyze your usage of the site, enhance your experience, and resolve any issues or errors.
To communicate with you: We may use your contact information to respond to inquiries, send order updates, and provide customer service.
For marketing and promotional purposes: If you have consented, we may send you newsletters, special offers, and other marketing materials related to our sustainable fashion brand.
To personalize your experience: Using your preferences and browsing history, we may recommend products, show personalised content, or tailor our communications to you.
To comply with legal obligations: We may process your data to fulfill legal requirements, such as for tax purposes, or to comply with a subpoena or other legal request.
3. Lawful Basis for Processing
Under the UK GDPR, we process your personal data based on the following lawful bases:
Contractual Necessity: We need to process your personal information to fulfill a contract with you (e.g., to process orders, deliver goods, or provide customer support).
Consent: For sending marketing communications, newsletters, or promotional materials, we will ask for your explicit consent. You can withdraw your consent at any time by opting out through the unsubscribe link in emails or through your account preferences.
Legitimate Interests: We may use your data to improve our website, monitor for security risks, or to serve you with personalised content and offers based on your browsing behaviour.
Legal Obligation: In some cases, we may be required to process your data to comply with legal or regulatory requirements.
4. Your Data Protection Rights
Under the UK GDPR, you have the following rights regarding your personal data:
Right to Access: You have the right to request a copy of the personal data we hold about you.
Right to Rectification: You can request corrections to any inaccurate or incomplete personal data we hold about you.
Right to Erasure: In certain circumstances, you can request that we delete your personal data. This is also known as the "right to be forgotten."
Right to Restrict Processing: You can request that we restrict the processing of your personal data, under certain conditions.
Right to Object: You can object to the processing of your personal data for direct marketing purposes or on the basis of legitimate interests.
Right to Data Portability: You can request a copy of your personal data in a structured, commonly used, and machine-readable format, or transfer it to another organisation.
Right to Withdraw Consent: If we rely on your consent to process your data (for example, for marketing), you have the right to withdraw your consent at any time.
If you would like to exercise any of these rights, please contact us at hello@clodee.co.uk. We will respond to your request within one month, in accordance with data protection laws.
5. Data Retention
We retain your personal data only for as long as necessary for the purposes outlined in this Privacy Policy, or as required by law. For example, we may retain your transaction details for tax and accounting purposes, or to provide you with warranty services.
If you wish to have your data deleted, we will remove or anonymise it unless we are required to keep it for legal reasons (e.g., for tax purposes).
6. Data Security
We take the protection of your personal data seriously and use appropriate technical and organisational measures to secure it from unauthorised access, alteration, or disclosure. These measures include encryption, secure servers, and access controls.
However, no method of transmission over the internet or electronic storage is 100% secure, so we cannot guarantee the absolute security of your personal information. We will notify you of any data breaches that may affect your rights or freedoms.
7. Sharing Your Information
We do not sell, rent, or trade your personal information to third parties. However, we may share your information in the following circumstances:
Third-party service providers: We work with trusted partners who assist with payment processing, shipping, email marketing, and analytics. These third parties are bound by data protection obligations and will only use your personal data to perform services on our behalf.
Business transfers: In the event of a merger, acquisition, or asset sale, your personal data may be transferred as part of the transaction.
Legal requirements: We may disclose your personal data if required to do so by law or in response to valid legal requests (e.g., subpoenas, court orders).
8. International Transfers of Data
As we are based in the United Kingdom, most of your personal data will be processed within the UK. However, in certain cases, we may transfer your data to service providers or partners located outside the UK, including countries that may not have the same level of data protection as the UK.
If we transfer your data outside the UK, we will ensure that appropriate safeguards are in place to protect your data, such as using Standard Contractual Clauses (SCCs) or ensuring the recipient is certified under an approved data protection framework (e.g., Privacy Shield or other adequacy mechanisms).
9. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience, analyse site traffic, and serve personalised ads. For detailed information about how we use cookies, please refer to our Cookie Policy.
10. Updates to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in the law, our practices, or for operational reasons. When we update the policy, we will revise the "Effective Date" at the top of this page. We encourage you to periodically review this page for the latest information on how we protect your data.
11. Contact Us
If you have any questions or concerns about this Privacy Policy, or if you would like to exercise any of your data protection rights, please contact us at:
CLODEE
198 Chichester Road,
Bognor Regis,
PO21 5BJ,
West Sussex.